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US flat-panel TV pricing at lowest level in eight months in November, says IHS ...

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Steam release; Jackie Chang, DIGITIMES [Thursday 22 December 2011]

The usual economic uncertainty, along with frantic efforts among television manufacturers to boost year-end sales, combined to operate down the price of US flat-panel TVs to their lowest level in eight months in November, according to IHS iSuppli.

Typically pricing in November for flat-panel TVs, a category consisting of liquid crystal parade (LCD) and plasma technology, dipped to US$1,113.91, down 3.3% from the October level of US$1,152.55. The November body reversed the pricing uptick in October, and also was the lowest point seen since the March straight with of US$1,086.64.

To be sure, television manufacturers are encountering strong headwinds that also are contributing to price reductions. Boob tube demand in the United States continues to be weak because of the country's staggering unemployment, and consumer courage has been low in the face of a slow economy.

Source: Digitimes